Jefry Tumblercrafts
Crafting custom tumblers is more than just a hobby — it’s an art form, a business, and a vibrant part of the handmade community. But no matter how stunning your epoxy, glitter, or sublimated designs are, they won’t sell themselves. That’s where social media swoops in like a superhero with glitter in its cape.
In this post, we’re diving into 10 creative social media ideas to promote your tumbler crafts that will make your followers stop scrolling and start buying. Whether you’re just starting or scaling your business, these strategies will work wonders.
Why Social Media Matters for Tumbler Crafters
You could make the most jaw-dropping tumbler ever, but if no one sees it, does it even matter?
Social media bridges that gap. It’s where your ideal customers hang out, where they discover new makers, and where they get inspired to buy. Platforms like Instagram, TikTok, Pinterest, and Facebook are visual playgrounds perfect for showcasing your artistry.
Plus, when you create content that reflects your crafting technique, personality, and creativity, you start building a loyal community — not just customers.
Ready to take your tumbler game viral? Let’s dive in.
1. Showcase Behind-the-Scenes Content
Let Your Followers Into Your Studio
People love a good peek behind the curtain. Show them your workspace, how you mix colors, or what a chaotic glitter spill looks like (hey, we’ve all been there).
Tools, Materials, and Creative Chaos
Highlight the tools and materials you use from TumblerCrafts.com/tools-materials and tag them in your posts. Use hashtags like #craftinggear or #musthavetools to get discovered.
2. Run a Tumbler Giveaway
Everyone Loves Freebies
Giveaways are a tried-and-true tactic to grow followers and boost engagement. Create a post offering a custom tumbler, and ask people to like, follow, comment, and tag friends.
Tips to Maximize Engagement
Partner with a fellow maker or influencer in the #tumblerinfluencers space to expand your reach. Make sure the tumbler reflects your signature style.
Pro tip: Add a link to your business page for bonus entries.
3. Share DIY Tutorials and Tips
Educate and Entertain
Use short-form videos or carousel posts to show how you apply decals, mix epoxy, or get that flawless finish. Educational content builds authority and positions you as a go-to expert.
Leverage Video and Reels
Use TumblerCrafts.com/tutorials as a resource hub. Tag posts with #diytips, #startcrafting, or #diytumbler to get into the right feeds.
4. Post Transformation Videos
From Blank to Bling
There’s nothing more satisfying than seeing a plain stainless-steel cup turn into a glittering masterpiece. Time-lapse or before-and-after videos are gold.
Pair your posts with trending audio for a boost. It’s also a great way to showcase your skills with epoxy tumblers and creative flair.
5. Feature Customer Photos and Testimonials
Build Trust With Social Proof
Ask your happy customers to share photos of their tumblers in use. Repost with their permission and add a heartfelt caption. Testimonials build credibility and drive sales.
You can create a branded hashtag like #TumblersByJess to collect UGC (user-generated content).
Add a note: “Want your tumbler featured? Tag us and follow #sell-tumbler!”
6. Go Live With Crafting Sessions
Real-Time Connection = Real Growth
Lives are perfect for interacting with your audience, answering their questions, or just showing your workflow in real-time. Think of it like inviting people over for a virtual craft night.
Share tips from #craftpricing or answer FAQs live to keep things educational and interactive.
7. Use Trending Hashtags and Challenges
Ride the Wave of Virality
Jump on crafting or holiday challenges. Post a reel using a trending sound but add your own tumbler twist. For example, a “glow up” trend can feature your tumbler design evolving.
Explore hashtags like #flawlessfinish or #tumblerart to align your posts with trending topics.
8. Collaborate With Influencers
Tap Into Larger Craft Communities
Send a tumbler to a micro-influencer in the crafting or mom lifestyle space. In exchange, they’ll share it with their audience, which can help you gain new followers and buyers.
Use the #profitguide to price collaborations smartly, and follow #businesstips for guidance.
9. Highlight Seasonal and Themed Designs
Make Every Holiday Count
Whether it’s Valentine’s Day, Halloween, or graduation season, themed tumblers resonate deeply. They’re timely, giftable, and scroll-stopping.
Post carousel images of your seasonal lineup and promote them early. Link to your seasonal collection on your business page or DIY projects section.
10. Share Your Crafting Journey and Milestones
Be Authentic and Celebrate Growth
Got your first 1,000 followers? Sold out your latest batch? Learned a new technique? Share it!
People connect with people. Show the human behind the craft. That kind of transparency inspires trust and creates emotional connection — which turns browsers into buyers.
Consider sharing how you started with a tutorial from #beginnercrafts and evolved into a full-fledged business.
Final Thoughts
Promoting your tumbler crafts on social media doesn’t mean being salesy or perfect. It’s about storytelling, connection, and creativity. Each post is a chance to invite people into your world — where art meets lifestyle, and glitter meets hustle.
By implementing these 10 social media ideas to promote your tumbler crafts, you’ll grow your audience, increase your engagement, and drive sales — all while doing what you love.
And don’t forget to check out TumblerCrafts.com/inspiration to fuel your creative fire!
FAQs
1. What’s the best platform for promoting tumbler crafts?
Instagram and TikTok are ideal due to their visual and video-friendly formats, but Facebook and Pinterest also work great for community building and evergreen traffic.
2. How often should I post tumbler content on social media?
Aim for at least 3-5 times a week to stay visible. Mix it up with tutorials, stories, and customer features.
3. Do I need to use hashtags?
Absolutely! Hashtags like #tumblerart and #craftingtechnique can help your posts get discovered.
4. What tools help with making good content?
A ring light, tripod, and video editing apps (like InShot or CapCut) can elevate your content. Check out TumblerCrafts.com/tools-materials for crafting essentials.
5. How do I turn followers into customers?
Use strong calls-to-action, link to your shop, and create urgency with limited edition drops. Also, build trust through UGC and testimonials.
6. Can I repurpose my content across platforms?
Definitely! Post your Instagram Reels to TikTok, turn your live into a YouTube short, and pin photos to Pinterest.
7. Where can I find inspiration for tumbler designs and content?
Browse TumblerCrafts.com/tag/follow-inspiration and #instagramcrafters to spark new ideas.